NIFA

OPPORTUNITY
Create a layout of events, competition schedule, and roster of competing teams for National Intercollegiate Flying Association’s (NIFA) annual SAFECON aviation competition.

SOLUTION
As always, I went into the history of Wittman Regional Airport looking for visual or conceptual common ground with NIFA’s brand elements. Two things grabbed my attention: the colors of the dots on the main runway, which are used to land over 10,000 aircraft at AirVenture every year, and the fact that NIFA uses Futura in their newsletter, which was introduced to the world the same year that the airport was established. This decided my typeface and my color palette, and using the sectional chart for Oshkosh in the background added depth, relevance and texture.